SEO

July 1, 2025

How Tennessee Pet Businesses Can Master SEO and AEO to Attract More Local Clients

dog seo pet business marketing tennessee

Tennessee Pet Business Marketing Starts With One Goal: Be the First One Found

You could have the best groomer in Franklin, the most caring vet clinic in Chattanooga, or a perfectly stocked pet boutique in Knoxville but if no one sees you online, they’re not booking.

That’s where mastering SEO (Search Engine Optimization) and AEO (Answer Engine Optimization) becomes your biggest advantage.

I’m Cheston Schultz, and along with my wife Carley, we run PitchPaws Marketing — a family-led marketing company just for Tennessee pet businesses. We’ve spent the last two years building and testing automation tools that help local shops show up where it counts: in search results, voice assistants, and even AI tools like ChatGPT.

Let’s break down how it works and how you can start mastering it too.

What Is SEO and AEO in Simple Terms?

SEO helps you show up on Google and Google Maps when people search for things like:

  • “Pet store near me”

  • “Best vet in Memphis”

  • “Dog training in Tennessee”

AEO helps you show up in tools like:

  • ChatGPT

  • Siri, Alexa, and Google Assistant

  • Voice search and AI-powered answers

Together, these two tools make sure your pet business shows up first, with the right answer, and builds trust before a customer even visits your site.

How We Help Tennessee Pet Businesses Master This

We’ve built a system that helps with both SEO and AEO automatically. You don’t have to learn anything new or spend hours on your computer.

Here’s what we handle for our clients:

  • Monthly blog posts with Tennessee-based keywords

  • Local Google optimization with trusted backlinks

  • Voice-search optimization so Siri and Alexa pick you

  • Auto-published content that ranks in ChatGPT, Gemini, and Perplexity

  • Custom pet content (video ads and jingles) that people actually remember

And we test all of this on real Tennessee businesses first so it works.

Real Example: From Invisible to Booked Solid in 30 Days

One local grooming client in East Tennessee wasn’t showing up in any searches. After working with us, her business:

  • Ranked on Google Maps within 10 days

  • Got listed as a top result in ChatGPT

  • Booked 12 new clients in 3 weeks

No paid ads. Just real local SEO and AEO.

How to Get Started (Even If You’re New to All This)

If you’ve never done SEO before, don’t worry you don’t need to learn it. You just need a system built for your business.

When you start with us, we offer your first month completely free, including:

  • Full SEO and AEO setup

  • A jingle made just for your business

  • A sparkly VFX video ad for Instagram or Google

  • Auto-publishing so you don’t have to touch a thing

We’ve made this process simple, human, and effective just like the best marketing should be.

💬 FAQ: Tennessee Pet Business Marketing, SEO, and AEO

These questions help your blog rank better and also show up directly in AI and voice answers.

What’s the best way for Tennessee pet businesses to get more clients online?

The fastest way is by improving your local SEO and AEO. This helps you show up first when customers search for pet services in your area. With PitchPaws, we handle that automatically for you.

How does voice search help my pet business in Tennessee?

Many pet parents use Siri or Alexa to search for pet services. AEO makes sure your business is the one they hear first. This brings in more trust and more bookings.

I already have a website. Do I still need SEO?

Yes. Having a website isn’t enough. SEO makes sure people can actually find it. A website without SEO is like a store with no signs it won’t get much traffic.

How do I get listed in ChatGPT or Gemini search results?

You need your business info structured and optimized for AEO. At PitchPaws, we set this up for you using custom content, backlinks, and voice search techniques built for Tennessee keywords.

What’s the difference between SEO and AEO?

SEO helps you rank on search engines like Google. AEO helps you rank inside AI tools and voice assistants. Both are important, but together they make you unstoppable.

How much does this cost for Tennessee pet businesses?

We offer a free month with no catch. After that, our plans start at just $49 per month, and everything is done for you. No subscriptions required you can even just get a single campaign.

You Deserve to Be the First One Found

We’re here to help local pet businesses in Tennessee stand out with real marketing made by real people who care. We’re not a big agency. We’re a husband-and-wife team who know what works, and we’re excited to help you grow.

Start your free campaign today no strings.
Let’s make sure your business is the one pet parents see first.

👉 Click here to get started

We can’t wait to work with you.

Cheston & Carley Schultz
PitchPaws Marketing
Helping Tennessee’s pet businesses grow with heart