Why Marketing Automation Is the Smartest Move for Pet Businesses Right Now
SEO
July 27, 2025
Stop Wasting Hours Chasing Likes. Let Automation Do the Heavy Lifting for Your Pet Business
By Cheston Schultz, Founder of PitchPaws Marketing
Let’s talk honestly for a second.
If you run a pet business, chances are you didn’t start it because you’re obsessed with hashtags, blog writing, or figuring out the Google algorithm.
You started it because you love animals and helping people. That’s what lights you up.
But somewhere along the line, marketing turned into a full-time job. Constant posting. Writing. Trying to figure out what works. All while juggling your day-to-day business.
It gets overwhelming fast.
Here’s the thing. You don’t need to keep doing it all by hand anymore.
There’s a smarter way to grow. It’s called automation.
What Marketing Automation Actually Means for Pet Businesses
Marketing automation is more than just email blasts or scheduling social media.
It’s about creating a system that does the heavy lifting for you.
It helps your business show up when people search for things like “best vet near me” or “dog trainer in Nashville.”
It keeps your name in front of the right people at the right time.
It works in the background while you’re working with clients or taking your pup for a walk.
At PitchPaws Marketing, we’ve built the first SEO and AEO automation system made specifically for the pet industry.
That means the content is tailored to your business. Not generic. Not copy-pasted. Designed to help you show up on Google, voice search tools like Alexa and Siri, and even platforms like ChatGPT.
Where Most Pet Business Owners Get Stuck
Let’s be real. If this sounds familiar, you’re not alone.
Trying to post every day and getting zero engagement.
Writing blogs that never show up on Google.
Spending hours researching keywords or guessing what your audience wants.
Or feeling so overwhelmed you just stop marketing altogether.
It’s not your fault. You weren’t trained to be a digital marketer. You were trained to care for animals and help pet parents.
That’s exactly why automation was created. So you can stop guessing and start growing.
What Pet Marketing Automation Looks Like at PitchPaws
Here’s a breakdown of how our system works for you.
Quick intake form. You answer a few simple questions about your business.
Smart keyword and competitor scan. We pull in high-value keywords and questions people are already asking in your area.
Automated blog creation. Blogs are written to rank, connect with pet parents, and answer voice search queries.
Schema code and backlinks. We optimize your site behind the scenes so Google and AI tools trust you.
Weekly reports. You get easy-to-read updates that show your growth and give you helpful tips.
No complicated dashboards. No fluff. Just real results.
Will It Still Feel Personal?
This is one of the biggest concerns we hear. And honestly, it’s a good question.
At PitchPaws, we’re not here to sound like robots. Everything we create is written to match your voice, your vibe, and your audience.
You’ll never get generic content that looks like a template.
We mix our tech with creative storytelling, real marketing experience, and even our own background in music and branding. That combo brings your personality to life while still getting results.
Signs Your Pet Business is Ready for Automation
You’re not sure where to focus and it’s stressing you out
You’re not getting leads from your website or Google
You feel like you're behind the curve with AI and voice search
You want to grow but don’t have the time or energy to learn it all
If any of that sounds familiar, it might be time to let automation take some of that weight off your shoulders.
Starting is Simple
Here’s how to get rolling without overthinking it.
Step 1. Fill out our short intake form. Takes about five minutes.
Step 2. Choose your plan. Most people start with the $49 per month option. It includes SEO and AEO automation with your first month free.
Step 3. Sit back and watch your business get seen.
You’ll still have full control. We’re just here to make your life easier.
A Quick Note from Me
I started PitchPaws Marketing to solve the same problems I saw every pet business struggling with. Too much to do. Not enough time. And not enough support from agencies who actually get the industry.
We’ve combined smart automation with real creative strategy. That means your business stands out for the right reasons.
You don’t need to post 24/7. You don’t need to learn five new tools.
Let us handle the technical stuff so you can focus on what you love.
Cheston Schultz
Founder of PitchPaws Marketing
pitchpawsmarketing.com
Frequently Asked Questions
What’s AEO and why should I care?
AEO stands for Answer Engine Optimization. It helps your pet business get found on voice search and AI tools like ChatGPT, Google Assistant, Alexa, and Siri. Instead of ranking only on websites, AEO makes sure your content is the answer to a pet parent’s question.
I don’t have time to write blogs. Will this help?
That’s exactly what it’s for. We handle the research, writing, publishing, and optimization for you. No writing needed on your part.
Will this work if I’m just a local pet business?
Yes. In fact, it works especially well for local businesses. Automation helps you dominate in your city or neighbourhood so you show up before the big box stores and franchises.
Do I have to sign a contract?
Nope. We keep it simple. First month is free and you can cancel anytime.
Is this just for groomers or can vets and pet stores use it too?
It works for any kind of pet business. Groomers, vets, trainers, shelters, pet boutiques, subscription boxes, product makers you name it. We customize based on your services and goals.
For more info contact us anytime! We love chatting pet biz stuff!